JOY

Hoshina, 2025

In 2018 we presented Pinna, our first project for Arflex Japan/Hoshina.

In 2022 we presented to the company our proposal for our second project, Joy.

In the middle, all of us had very tough times. The inspiration of Joy rather than a shape or a technology came from a positive energy, from the will to design something optimistic, familiar and comforting.

This is the reason why we left the straight lines and rigid geometry of our first product Pinna, to explore the world of the organic shapes and more sinuous lines. We desired to be closer to the language of nature.

The armrests, slightly bent to give little more support, and the backrest, are three elements visually separated, which only looks like stitched one to each other.  The seat keeps them together recalling the corolla of a flower. The result is an embracing chair with great comfort. It can be upholstered with a monochromatic fabric or two different, inside/outside.

The frame is made of metal with four legs very rounded around a central point under the seat. That makes this product versatile, thought for residential use – dining table or a small desk for instance- but also suitable for contract, hospitality and corporate situations – restaurants, waiting areas, bars, relaxing and dining areas and so on.

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www.hoshina.com